How to be safe from recession ?

First of all, what is recession?

The answer is "a period of global economic downturn, in which the gross national product (GDP) usually declines for six months (two consecutive quarters) or more". Unemployment, stagnant wages, and retail sales are declining. The recession period usually does not exceed one year

Once a recession or recession occurs, efforts are made to deal with it and reduce its side effects in the future. To be successful in business, you need to keep it recession-proof. To protect your business from recession, take advantage of the experiences of business people who have gone through this stage.

Protect Your Capital

"Working capital is the single most important factor in running a business, keeping the door open," said Ayal Lifsh, CEO of lending company Blue Wine. Don't wait until the end, as it did in 2008, because once the recession comes, it becomes more difficult to get loans and capital.

According to Ayal Lifsh, today it has become much easier for small business owners to raise capital. Banks lend easily, while tech startups are expanding their online lending options. Doing (while the future is uncertain) would be a sensible move

Talk to partners

According to experts, in times of recession, when business conditions become unfavorable, owners should talk openly with their partners, suppliers and other partners about the potential impact on the business and talk openly about plans, alternatives as needed. Partners can also be sought. A lot of people are keeping up with the pace of business, which is why the owners want everyone to be on the same page in the face of recession when the recession is over.

Jennifer Early, owner and marketing strategist at Amplified Marketing Services, says: "It's important to talk to your partners and suppliers because you always have to keep up with the pulse of the people who help you run your business. Together with them, you can easily find ways to run your business better and identify them before potential losses occur. "

Think twice about making a big investment "It's a big deal to invest, because the decision to buy new equipment can be economically sound when the business is booming, but it can be a nightmare for the business if the recession strikes," he said. Is. Before making any major investment, ask yourself if it would be better this year or next.

Questions can be something like this:

Do I really need the latest equipment?

Should I sign a long-term real estate or software contract? * Is this the right time to hire more people or should I wait for it?

"If you don't want to expand your business with large debts and repayments, I suggest investing less and spending on aspects that will pay you back," says Jennifer Riley.

Develop an understanding workforce

In fact, when the recession comes, most companies start firing their employees and take more work from less employees. This also affects the performance of the employees while the living conditions of the retiring employees are also affected and they start expressing negative opinions about the company in the market, which badly affects the reputation of the company and the brand. According to experts, it is important to have a workforce that can be trusted and respond quickly when needed. Discuss with your business clients the importance of resource allocation and team training in specific areas and always adopt Plan B, A, and C strategies to get the job done. This applies to profitable situations, but it also has its benefits in recession, because if the responsibilities are performed properly, the team catalyst helps the business move forward.

Current Banking Market

As mentioned earlier, in today's world it is easier to get capital from banks than in the past, so this option can be adopted. Although researchers hope that we will not see another recession like in 2008, it is still important to be careful about where and how you spend and how much money you earn. Because that's the difference between going up in business and falling into a recession.




Find here all matters related to Finance- Control, Analysis, Strategies and many more valuable articles, tips........




Many of us who are inetersted to enter into Stock Marketing would like to understand about Stock Market or Stock Exchange so that they would be able to perform with success in this bussness.

So, first of all, let us talk about what is Stock Exchange and how does it work.


Most of the time you hear in the trading news that there has been a record trading on the stock exchange or a downturn or the index has crossed the psychological threshold, all these things or terms are known not only to the students of commerce but also to every human being. Also interested or hoping to increase their capital.

Stock exchanges are usually known by cities, such as the New York Stock Exchange or the Tokyo Stock Exchange. Similarly, if the stock exchanges of all the cities are combined, it becomes a national stock exchange.

Let's try to understand some of the terms of stock market.


Stock Market

The stock market or equity market brings together buyers and sellers of stocks or shares of different companies. There is only economic transactions and the shares do not have to be in real place. In the transactions that take place here, in addition to the shares of companies, bonds are also sold and bought.

Shares Business

Instead of borrowing from banks, large corporations sell their shares to the public. Those who buy shares are called shareholders. When a company has an annual profit, it is distributed among the shareholders according to their capitaL. There is regular documentation for buying shares. Your name, address, etc. are taken and when the profit is declared, the company transfers the amount of profit to the people. Country conditions and business conditions, etc., cause fluctuations in the share price. Like cement share prices start rising after the announcement of a major construction project. Banks usually move towards development and so on.

Fluctuation in price

The more shares of a company are bought, the higher their value and the more shares of a company are sold, the lower their price. If the share price of more companies goes up, it causes the index to go up and it goes up. 

If buying is low and shares are not sold or traded, the index falls and is called a downturn. The price at which the investor buys the shares does not remain the same as the price of the shares fluctuates more or less, in which the reputation of the company, its spread, growth and stability play an important role.


There are two types of profit from shares, one is gambling on the stock exchange, for example, you bought a share for 100 rupees, a few days later its market value became 200 rupees and you sold your shares. The second type of profit is called Dividend. This is the profit that the company pays to its shareholders per share every year or half. 

Dividends are also of two types, one is that the company pays in cash and the other is that the company does not pay cash but pays more shares in return.


An index refers to how many shares have risen and how many have fallen. Based on this, the total index shows how much the index rose or fell today. If the domestic situation is stable, investors or the general public invest. If the situation in the country is not stable, the confidence of investors will rise. Currency depreciation, increase in petrol price etc. are also important factors in fluctuations in share prices.


This terminology is most often heard in the finanace marketing, and which is very crucial to apply in order to succeed in this business.

In a simple word, Strategy actually means 'planning' to carry out certain task. It is the art or skill of planning in order to achieve something. A strategy directs you, as to when and how to enter into a market such as stock marketing, Forex or currency marketing and CFD Marketing etc.


You have to be very alert when enteribg into any finance marketing becuase there are a lot of risks involved in this type of business.

You need to study and evaluate the level of risk involved in it. Preferably, you should first understand the trend of the market, take guidance from the experts, make a strstegy and then you may proceed to involve in this market to succeed, otherwise you may put yourself in loss. 

So, study the subject in more details, consult aan expert, practice it with little capital money and then push your level up gradually, and do not forget to stick to a solid and perfect Strategy. Also  do not push fast, it is a long term business.

Good Luck !




Many people dream of retiring early, but only a few save enough money to live the kind of life they desire after retirement. To retire early, you must have a solid plan, make some lifestyle changes, stay on top of your finances and expenses, pay off your debt, and grow your retirement savings. Following the tips below can help you save enough money to retire early.


 Define Your Retirement Goals

The first step to take is defining what early retirement means to you and what you will be doing with your time after you retire. Does it mean achieving financial independence and quitting your corporate job? Do you want to pick up new hobbies, travel around the world, or take up volunteer work after retiring? Setting clear goals will help you determine how much money you will need to retire early and how to make plans for it. 


• Evaluate How Much Money You Need To Retire Early

Financial experts advise that you should have at least 25 to 30 times your annual expenses in savings or investments if you plan to maintain your current lifestyle after retirement. There are free online retirement calculators that can help you determine how much you will need to save monthly to achieve your goals. Often, most of the calculators will factor in your current income after tax, debt, inflation, expenses, and more to generate the figures you need. 


• Make Lifestyle Changes

Living below your means and spending less than you earn is one of the best ways to save aggressively if you are working towards early retirement. You may have to sacrifice living an expensive lifestyle and cutting the amount of money you spend on housing, clothing, utility, food, and transportation. You should also consider taking a second job or starting a side hustle to boost your earnings so you can save more money.


• Pay Off Your Debt

High-interest debt like mortgages can hit hard on your retirement savings and reduce your cash flow significantly. You should prioritize paying off all your debts, so you can have more money to push into your savings account. Furthermore, you must avoid falling into new debts while working hard to pay off the existing ones.


• Use Retirement Savings To Your Advantage

Some financial, banking and investment institutions offer high-yielding interest account on retirement savings; this means you will get more interest on your money than the regular savings account. You can check out several companies, compare their deals, and go with the one that offers the maximum return.


• Retiring Early Does Not Mean You Should Stop Earning

Research has shown that retirees who continue to earn passive income after retirement are happier than those who rely only on their savings. We suggest that you start making plans for investment that can generate a constant stream of passive income after you retire.


• Have a Back-Up Plan

What will happen if things didn’t go according to plan? You must envision the worst-case scenario and make plans for it in case the unexpected happens.


Sacrificing immediate gratification is necessary if you want to retire early. However, you should also not forget to live a fulfilling life and treat yourself with good things along the way.


   Saving Money